Blog
Notes on making QR codes that work
Short, practical pieces. No jargon, no hype about the technology.
Design11 August 2026
Why a QR code fails to scan, and how to stop it happening
Most unscannable codes fail for one of five boring reasons. None of them are the phone's fault, and all of them are fixable before you print.
Read it6 min read
Practical5 min
Where to put a QR code so people actually scan it
Placement decides scan rates more than design does. A brilliant code in the wrong spot gets ignored, and a plain one in the right spot gets used all day.
6 August 2026Basics5 min
Static or dynamic: which QR code should you actually use?
One is permanent and works offline. The other can be edited and counted. The right answer depends on one question about your printing.
29 July 2026Analytics6 min
What QR scan analytics actually tell you (and what they don't)
Scan data is genuinely useful and routinely over-read. Here is what the numbers mean, and the conclusions people jump to that the data does not support.
22 July 2026Enough reading?
Making one takes about a minute, and you can see how it looks as you go.